Setting up a commercial digital photography studio is more than just purchasing or acquiring a space on hire and calling it a studio. When things get commercial it's quite obvious that you will be asking for money for you creative work.
While setting up a commercial digital photography studio it is good idea to first define you scope of work. By scope of work I mean the areas of digital photography where you can best serve your customers.
Some of the potential areas to go for are as follows.
1) Industrial photography
2) Still life photography
3) Architectural and Interior design
4) Fashion photography
5) Sports actions
6) Nudes and human body art
7) Cityscapes, transportation, vehicles etc.
8) Natural scenes, landscapes, wildlife, etc.
As a professional photographer you can or should be able to do all these. But it is a good idea to focus on one or two to start with and later expand your commercial business in other niches. Take an inventory of your skills; write down what you can do best to start
with.
Another factor that will decide where to start is budget. Some of the area mentioned above will obviously require expensive digital photography equipment. For example if you are starting with natural and wildlife photography, you will have o spend most of your time in natural environment. It is also a possibility that you will spend your nights in tents in some jungle. In such cases the only time you will use your office is for editing the photos on your computer.
So where you choose to start will finally create your profile as a photographer. Just any other business, a photography business is all about creative work and extraordinary customer services. So selecting the proper photography niche can go a long way to build your credibility as a reputable commercial digital photography studio.
Copyright S. Vaidya
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