One very important aspect often overlooked by beginning glamor photographers is the importance of hair and makeup. Let's move this out of the debate arena right now: hair and makeup are essential in glamor photography. Now we can have a look at ideas to bring this essential element into your photography.
In some instances, where you do not have any tight head shots, the model may be capable of doing here own hair and makeup. If this is the case; well good, as this will save the expense of a stylist. But make sure you keep an eye on the application and you get what you want. Unless you are looking for dramatic effects, keep the makeup clean, simple and natural. If the makeup is applied in a very stylistic way, this will make your images dated and will have a negative impact on sales.
Hairstyles - together with makeup - should be simple and classic. Avoid any hairstyles that detracts from the overall feel of the shot so you can maximize sales.
If you feel your model is not capable of good makeup application and hairstyling, you may need to hire a professional hair and makeup artist. Some salons offer home or studio visits and there are plenty of freelancers out there. Of course the freelancer will generally be much cheaper than a salon that will also charge you a premium for the privilege of coming to you.
When working with stylists that are not specializing in photographic work, you need to keep a close eye on the finished product. You need to communicate clearly what you want. Describe the look you want and make sure there are no deviations. Many will try to make a statement and create dramatic styles. This is generally the opposite of what you want. It takes an experienced hair and makeup artist to create a truly natural look. The last thing you need is an hour or more spent on hair and makeup that is not appropriate and totally unsuitable for your photographic requirements.
When your model is ready, it's time to start shooting. Give some warm up time, you are never going to achieve fantastic shots straight up. When working with beginning models, don't expect instant terrific poses. They will be nervous and waiting for your direction. Give instructions clearly, stay calm and give positive feedback where appropriate. When your model is feeling confident and good about herself, your photographs will improve. Never, never give negative feedback; if a pose is just not working out, move on and don't criticize.
The better you are at communicating and expressing your ideas and putting your model at ease, the better your photography will be. Consult reputable online photography courses to find further detailed information on glamor portraiture.
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